The Future of Media

Sam Tidmarsh

Content Lead, Mediatel Events

Articles from Sam Tidmarsh

Babs Kehinde

Senior Director, Publisher Development, EMEA, PubMatic

Babs is a seasoned executive with decades of experience in sales, business development and strategy across several successful media and technology companies. As Senior Director, Publisher Development, he is responsible for growing the company’s publisher relationship with a current focus on Audience data trading, PMP, programmatic video and in-app monetisation. Prior to PubMatic, Babs held various director-level positions at OpenX, Essence, Yahoo!, playing a key role in their business development efforts. He has deep insights into the ad technology market.

Articles from Babs Kehinde

Rob Brett

Programmatic Lead, Network N

Rob has worked in Digital since 1999, working at Excite,Alta Vista, 24/Real Media, Future Publishing, Switch Concepts and Network N. Having worked both publisher and publisher technology sides, he developed the first European Co Operative to trade Data and Inventory and is passionate about helping open web publishers build profitable businesses, which can survive in the fast, dynamic and evolving market. Currently, he heads up Programmatic for Network N, representing over 130 sites, in a vertical gaming network.

Articles from Rob Brett

Helen Mussard

Marketing & Industry Strategy Director, IAB Europe

Helen Mussard is the Marketing and Industry Strategy Director for IAB Europe, the European-level association for the digital marketing and advertising ecosystem. As well as leading all marketing, communication and PR initiatives for IAB Europe, Helen manages IAB Europe’s industry committees to promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market. Helen joined IAB Europe from global AdTech company, Vibrant Media, where she was VP of Global Marketing. Prior to joining Vibrant in New York, Helen lived in London and Berlin working both agency-side and in-house for TV channels, government organizations and digital start-ups.

Articles from Helen Mussard

Nicholas Halstead

CEO & Founder, Infosum

Nick Halstead, CEO and founder of InfoSum, is a pioneer in the digital landscape. He developed InfoSum’s unique technology, which allows for data collaboration at scale without the need for data to be shared or transmitted – providing a genuine alternative in a privacy-first ecosystem. Throughout his career, Nick has proved himself to be the master of reinvention. He redefined how people share on Twitter with the invention of the retweet button, he reimagined how businesses use social media data as CEO of DataSift, and now he's reinventing identity in the marketing industry.

Articles from Nicholas Halstead

Len Ostroff

SVP of Global Partnerships and Alliances, Criteo

Len Ostroff is the SVP of Supply, Global Partnerships and Alliances at Criteo where he is responsible for leading Criteo’s global supply team, data, identity, attribution and other strategic partnerships and initiatives.

Articles from Len Ostroff

Denise Turner

Insight Director, Newsworks

Denise has worked in communications research for almost 30 years and loves the fact she gets to ask why for a living. She has been at Newsworks for the last five years and is proud to have delivered several award-winning projects as part of her role overseeing the insight programme. She has authored a number of books and reports on communications effectiveness and regularly presents on conference platforms. In 2009 she was elected a Fellow of the IPA, in recognition of her services to the advertising industry.

Articles from Denise Turner

Christopher Kenna

CEO, Brand Advance

Articles from Christopher Kenna

Belinda Beeftink

Research Director, IPA

Belinda Beeftink is the Research Director of the IPA - the charted institute for UK communications agencies. In this role she is responsible for representing agency interests on all the UK industry media research contracts. (i.e. ABC, BARB, JICMAIL, JICPOPS, JICREG, JICWEBS, PAMCO, RAJAR, Route and UKOM) at both board and technical levels. Belinda is also responsible for the IPA TouchPoints Survey which provides a time-based view of how media usage fits into consumers’ daily lives and the first, industry-available, cross media channel planner. Belinda is a frequent speaker at conferences and seminars around the world. She is a past chairman of the UK Media Research Group.

Articles from Belinda Beeftink

Elliott Minard

Head of Planning, Wavemaker

Articles from Elliott Minard

Luke Hand

Head of Insight, Mail Metro Media

Articles from Luke Hand

Dorcas Matomby

Account Executive, Mother

A politics and international relations graduate, passionate about international feminism and social mobility. I’m very new to Adland but hope to bring my political knowledge towards the goal of increasing diversity and promoting inclusion in Adland.

Articles from Dorcas Matomby

Lauren Ogúndèkó

Head of Response, PHD Media

Lauren is the Head of Response and Board Director at PHD Media part of Omnicom. Lauren’s core focus in her role is helping clients with strategic digital media planning and activation in the performance space; Lauren’s role is also focused on supporting PHD Media with growing its digital capabilities, through leveraging technology, and intelligent use of data science in digital. Lauren started her career in digital 16 years ago after studying computing and deciding not to become an engineer but focusing on the marketing side of digital. She has worked client-side, as a consultant and agency-side and has been a practitioner across all forms of digital. Lauren is a huge advocate for digital transformation, innovation and re-engineering process through leveraging ML & AI. Lauren is passionate about paying it forward to help young underrepresented individuals discover and thrive in a career in advertising by recently joining MEFA; focused on growing diverse representation in the advertising industry. Lauren is also passionate about being a voice of change affecting policy that marginalises underrepresented individuals.

Articles from Lauren Ogúndèkó

Terri White

Editor in Chief, EMPIRE

Articles from Terri White

Michaela Jefferson

News Editor, Mediatel News

Michaela joined Mediatel News as a reporter in 2018, before being promoted to News Editor in June 2020. She is responsible for the entire editorial output of the publication, delivering essential media news and the sharpest opinion to its readers. Contact: michaela.jefferson@mediatel.co.uk / 020 7420 3252. Twitter: @mejefferson_

Articles from Michaela Jefferson

Emily Ferguson

eCommerce Director, Marie Claire and Future Living

Articles from Emily Ferguson

Demi Abiola

Business Director, PHD

Demi Abiola is a Publishing Director at PHD media, where he joined in September 2005. He started his career in finance as an accountant for KPMG. Before joining the sales house Carlton Television and then ITV where he spent two years. Demi has a wealth of experience across a range of different sectors. His current client portfolio consists of amongst others; Warner Bros, HSBC, VW brands and Diageo. Demi is passionate about diversity in the advertising industry, he’s been panellist at adweek discussing race in the industry. In addition to involvement in OMG diversity initiatives. In his spare time, you will find Demi playing poker, in the boxing gym or practising Yoga.

Articles from Demi Abiola

Carola York

VP Publishing, Jellyfish

Carola joined Jellyfish in 2012 following 25 years working in various circulation and marketing roles across a range of consumer and B2B publishers including The Spectator, EMAP and The Economist. She leads projects for Jellyfish's international publisher client base, focusing on supporting their advertising and reader revenue growth through digital marketing, data development and digital transformation. Jellyfish supports numerous newspaper and magazine publishers worldwide including Hearst Magazines (UK), TIME (Europe & APAC) and Arena Holdings (SA), as well as owning magazine.co.uk and Pocketmags.com. The Jellyfish Group represents a new kind of digital business where agency services are combined with consultancy, training and cutting-edge technologies to deliver the best possible outcomes for clients.

Articles from Carola York

Reid Holland

Chief Consumer Revenue Officer, Hearst Europe

Reid is responsible for shaping and delivering the consumer revenue growth plans and for developing our marketing and CRM capabilities. Working across a broad spectrum of consumer products and services, including print magazines, digital content propositions, holidays, consumer events and beauty boxes, the focus is to continue the development of each brand’s eco-system and to then maximise contribution and lifetime value through first class marketing, CRM and e-commerce programmes. Reid joined Hearst UK in 2012 as Brand Marketing Director and was promoted to Marketing and Circulation Director in 2014, MD Consumer Revenues and Marketing in 2019 and most recently to Chief Consumer Revenue Officer, Hearst Europe in March 2020. Prior to Hearst he was with Hachette Filipacchi for around 7 years, working his way up from Head of Circulation, to Group Marketing Director.

Articles from Reid Holland

Tim Lumb

Insight and Effectiveness Director, Outsmart

Tim’s background is in consumer and advertising research having worked at Bauer Media and Microsoft leading research studies into advertising effectiveness and media consumption behaviours. Tim joined Outsmart in 2015 as Insight Director and has since moved into a leadership role at the Trade Body focusing on accelerating data standardisation and public affairs.

Articles from Tim Lumb

Sophie Pemberton

Group Strategy Director, Talon

As part of Talon Outdoor's leadership committee, Sophie heads up the analytics, strategy and insight team and oversees the continued evolution of Ada, Talon's proprietary data management platform. Having spent 10 years in communications and strategy leading the charge on more intelligent planning, this year Sophie won the prestigious WACL Future Leaders Award 2020. When Sophie isn't studying Out of Home audience behaviour and data planning, she is writing tech strategy and solving client challenges and is a regular industry speaker and commentator.

Articles from Sophie Pemberton

Chris Felton

Head of Insight and Data, JCDecaux

Chris is Head of Insight and Data at JCDecaux where he has worked for 12 years in various roles managing the Insight department, more recently he formed the new Data function in the UK. In a difficult year for Out-of-Home advertising he is particularly proud of the collaborative work achieved for the industry working closely with other Media Owner and Agencies to ensure the Insight and Data told a consistent story to advertisers . Prior to working at JCDecaux he worked for Associated Newspapers and GCap Media.

Articles from Chris Felton

Marcus Foley

CEO, Tommy

Articles from Marcus Foley

Nigel Clarkson

CRO, Hivestack

Nigel Clarkson is Hivestack’s CRO. He previously held the role of Commercial Director at Global Outdoor after leading the team at Exterion Media as Chief Revenue Officer. He has also held senior board level positions in the UK at Weve, Living Social and Primesight Outdoor and notably was at the helm at Yahoo as their UK Country Manager where he led the team through the merger with Oath. Nigel has also held board positions at key industry trade organisations, the IAB and Outdoor Advertising Association.

Articles from Nigel Clarkson

Alistair MacCallum

UK CEO, Kinetic Worldwide

Articles from Alistair MacCallum

Helen Miall

Chief Marketing Officer, VIOOH

Helen Miall is best known for her tenure as EMEA Head of Marketing at adtech firm Turn, during which time the company grew from a startup to one of the world’s leading DSPs before its eventual acquisition by Amobee in 2017. She has also held senior marketing roles at O2, Microsoft Advertising and Air France and, most recently, was Global Head of Marketing at Parkopedia.

Articles from Helen Miall

Alys Donnely

Head of Commercial Delivery, Kinetic

Alys is Head of Commercial Delivery at Kinetic, the UK’s leading Out of Home specialist. She is responsible for the programmatic Out of Home team, driving forward programmatic evolution in this space and delivering dynamic campaigns for clients of all stripes.

Articles from Alys Donnely

Diederick Ubels

Founder and CEO, Sage + Archer

Diederick Ubels is Sage + Archer's Co-Founder & CEO. As serial entrepreneur, Diederick has set up various innovative digital marketing ventures including digital-first creative agency 24AM, mobile-first media agency MobPro and most recently Sage + Archer, the DOOH and mobile media buying platform (DSP). Sage + Archer offers brands and agencies the unique opportunity to programmatically reach their audiences across Europe with trigger-led, data-based campaigns.

Articles from Diederick Ubels

Ben Cooper

Group Director of Content and Music, Bauer

Articles from Ben Cooper

Damian Scragg

General Manager, International, Veritonic

Articles from Damian Scragg

Ruth Fitzsimons

Managing Director, Podfront UK

Articles from Ruth Fitzsimons

Flora Williams

Executive Business Director, OMD UK

Articles from Flora Williams

Hamish Law

Head of Sales and Digital, Jack FM

Hamish is Head of Sales and Digital across the JACK group of radio stations in the UK. Having been in commercial radio for over 15 years, Hamish has seen the JACK brand grow from strength to strength in Oxfordshire and now across the UK with the national expansion of the brand. His role sees him work closely with the regional and national commercial teams at a very exciting time for the businesses. In his spare time, Hamish can be found out on a long run, trying to keep his 2 very energetic sons busy or relaxing in front of the rugby.

Articles from Hamish Law

Rak Patel

Head of Sales, UK & Pan-EMEA, Spotify

Rak joined Spotify at the end of 2017, as the Head of Sales, UK & Pan EMEA and has transformed the culture and performance of the ad sales team. With 14 years experience in the digital advertising industry, he has worked in media and creative agency environments and this background translates to razor-sharp focus on customer success, team motivation and sales skill excellence.

Articles from Rak Patel

Georgie Holt

Managing Director , UK, Acast

Georgie Holt is Managing Director for the UK, Ireland and ROW regions at Acast, the world's biggest podcast company. She’s responsible for driving commercial and content growth for Acast — cementing its position as the leading global podcast company and building on its 100% year-on-year revenue growth. Georgie has a near 20-year career which spans some of the world’s biggest news and magazine brands. In her two most recent roles she has been the Publisher and Executive Director of two of the UK’s biggest women’s media brands, Cosmopolitan and Stylist. Leading and delivering the successful strategic and commercial transformation for both brands. At Stylist, Georgie’s leadership focussed on shaping a more truthful and respectful visual landscape for women in advertising and she worked with some of the world’s biggest brands to achieve this. Prior to her time at Cosmopolitan and Stylist, Georgie worked in strategy and creative leadership roles at Hearst, Clear Channel and ESI.

Articles from Georgie Holt

Julie MacManus

Head of Business Development, Mediatel

Julie is now Head of Business Development at Mediatel having spent many of her formative years at Mediatel Connected eventually heading up the team there and developing the product’s mapping and surveys tools. She now provides strategic and tactical direction for the development of innovative new products and services which capitalise on Mediatel’s strengths.

Articles from Julie MacManus

Julie MacManus

Head of Business Development, Mediatel Group

Articles from Julie MacManus

Stefanie Briec

Senior Manager, Demand Sales UK & EMEA, FreeWheel, a Comcast Company

With over a decade of experience in the advertising industry, Stefanie is well positioned to share expert guidance and industry knowledge about the TV ecosystem and how it has evolved in recent years; particularly its rapid expansion into digital. Her strong knowledge of multiple European markets and a background spanning agencies, brands and ad tech businesses gives her a unique perspective to help identify new strategies and deliver growth for clients. Before joining FreeWheel in 2016 – where she now holds a senior management position – Stefanie held buy-side roles at leading digital companies including Criteo and Yahoo!, where she worked with major media agencies on a daily basis.

Articles from Stefanie Briec

Richard Brant

AV Product Partner, Dentsu Aegis Network

With a varied media career in TV buying, digital buying, sales and adtech, Rich has spent the last ten years between Publicis, Sky and now Dentsu. At Sky, as digital sales controller, he launched Sky AdVance and ran the digital sales team charged with multiple revenue lines inclusive of direct, programmatic, video on demand and social. Now at Dentsu, combining past experiences, he is focused on modernising the AV approach, providing the tools and strategy in order to take advantage of new viewing behaviours and opportunities as a result.

Articles from Richard Brant

Mihir Haria-Shah

Head of Broadcast, Total Media

Mihir joined the media industry in September 2013 as an AV assistant at MEC. His current role is the Head of Broadcast at Total Media‚ The Behavioural Planning Agency ‚ where he is responsible for overseeing the planning and buying of TV, radio, cinema, VOD and OOH advertising campaigns across all Total Media clients. Mihir is also heavily involved in industry initiatives frequently commenting and contributing his opinions to industry and national publications on the Future of TV Space. In 2019 he was named in the 30 under 30 list in media and also won Rising Star of the Year (agency) at the Mediaweek awards. He is also a mentor/role model for MEFA (Media for All) an organisation aimed at improving diversity within the media industry.

Articles from Mihir Haria-Shah

Liting Spalding

Head of Audience Planning and Programmatic, Havas

Responsible for driving the development and delivery of innovative, programmatic marketing solutions including development of programmatic trading practice and advancement of programmatic trading products/solutions for Havas Media Group. Connecting audience planning and programmatic execution via an integrated approach with analytics, automation, content, performance and wider Meaningful digital experience strategies, to ultimately demonstrate business growth.

Articles from Liting Spalding

Sarah Jones

Director of Planning, Sky Media

Articles from Sarah Jones

Rupen Shah

Head of Planning, Thinkbox

Rupen is Head of Planning at Thinkbox, where he is responsible for building and strengthening relationships with advertisers, as well as their agencies. He spends most of his time presenting Thinkbox’s fantastic telly-related research to marketing teams to help deliver improved marketing effectiveness and he is also one of the instructors featuring in Thinkbox's new TV advertising training course, TV Masters. Prior to joining Thinkbox, he spent over 20 years in media agencies, managing a variety of iconic brands from the Tate Galleries and Time Out to American Express and BP. Rupen is also a Mentor for Media For All, an organisation set up to help encourage more BAME talent into the media industry and to provide a support and mentoring network to ensure that it flourishes.

Articles from Rupen Shah

Lilia Dikova

Head of Digital, Bionic Business

Articles from Lilia Dikova

Bethany Heddle

Marketing Manager, The Great British Porridge Company

Articles from Bethany Heddle

David Sanderson

Director of AdSmart, Sky

David has been leading the Business Development team for AdSmart from Sky for 7 years. He joined Sky after a career that included 15 years in ITV, and 10 years in media and technology SME’s that included launching the world’s first interactive TV racing channel. Since joining Sky he and his team have successfully introduced 1,000+ businesses to TV advertising using AdSmart; Sky’s addressable TV advertising platform.

Articles from David Sanderson

Lisa Kalyuzhny

Senior Director, Advertiser Solutions, EMEA, PubMatic

Lisa is a business development and digital sales professional with international experience in ad tech and media. At PubMatic, she is responsible for driving the company’s key relationships with buy-side businesses, particularly agencies, trading desks, Demand Side Platforms and direct brands. Originally working for PubMatic in New York, she relocated to London four years ago to develop demand partnerships in the UK and across EMEA. Prior to PubMatic she worked at IPG Mediabrands, managing digital media partnerships as well as agency relationships with the buying and planning teams nationally. She also spent over five years at Triton Media managing media clients domestically and internationally. Lisa is also an active member of IAB Europe's Programmatic Trading Committee.

Articles from Lisa Kalyuzhny

Tina Lakhani

Head of Adtech, IAB UK

Tina is Head of Ad Tech at IAB UK, the industry body for digital advertising. Her remit includes facilitating discussion and collaboration among the ad tech community to address mutual challenges, with a current focus on User ID, Brand Safety and Transparency. She is also the UK liaison for the US based IAB Tech Lab; working to educate and drive adoption of market standards. From a technical perspective, Tina inputs on industry taskforces and the IAB Gold Standard.

Articles from Tina Lakhani

Catherine Lofthouse

Programmatic Director, Essence

Catherine Lofthouse is Programmatic Director at Essence, leading L’Oreal’s programmatic buying and consultation on the account. During her three years at the agency, Catherine has led programmatic buying across three of its flagship accounts - including Google, EE and L’Oreal. In her current role, Catherine has established new best practices and set the programmatic foundations, pushing boundaries for testing and innovation in the partnership between Essence and L’Oreal in its Beauty Tech Labs agency model. Catherine’s time at Essence has also seen her win awards for innovative new approaches with EE and be the first to market in multiple regions with a number of products whilst working with Google. Catherine has in-depth multi market experience across a wide array of product divisions and for multiple client objectives and a track record in delivering best in class programmatic work for her clients worldwide. Prior to joining Essence, Catherine worked at Havas, ODD and The European Marketing Group, and has a degree in Philosophy from The University of Nottingham - focusing on applied ethics and logic.

Articles from Catherine Lofthouse

Tim Willcox

Managing Director at Amnet Programmatic Experts, Dentsu Aegis Network

I have worked for Dentsu for 7 years (Amnet Global for 4) where I initially worked within the Global Clients commercial team. I then moved across to Amnet where I was fortunate to be asked to run the Central Programmatic team based out of London so I could definitely say that I fell into programmatic! I’ve grown to love this part of the media industry and I’ve been really lucky to have a fantastic team alongside me where we have seen significant growth over the past 4 years.

Articles from Tim Willcox

Ross Sergeant

Global Head of Media & Touchpoints, Asahi International

Articles from Ross Sergeant

Karen Eccles

Senior Director, Commercial Innovation, The Telegraph

Karen is Senior Director of Commercial Innovation at The Telegraph, leading commercial product, measurement and data innovation to support the company’s subscriber first strategy. She has a long history in media and ad tech, working previously at companies including Innovid, Classic FM, Associated, and Centaur. She is also a trustee board director of charity Clic Sargent.

Articles from Karen Eccles

Cadi Jones

Commercial Director, EMEA, Beeswax

Articles from Cadi Jones

Gurman Hundal

CEO and Co-Founder, MiQ

Gurman Hundal is an ad tech entrepreneur, the CEO and co-founder of MiQ, and the 2019 winner of the EY Entrepreneur of the Year Award for Sustained Excellence. In 2010, Gurman and his business partner Lee Puri saw the demand for more transparency and better insights in programmatic advertising. To meet that demand, they founded MiQ, a company driven by a desire to help clients get deeper insights from their data and achieve the maximum value from those insights through a better connected approach to marketing. Over the last decade, that vision has seen MiQ grow into a global business, with offices across EMEA, North America, and APAC, most recently expanding to commercial offices in China and India. The company has traded over 35,000 campaigns for over 500 advertisers in 54 countries. But Gurman is most proud of his achievements for MiQ’s people. Under his leadership, MiQ has maintained a 95% employee retention rate, more than twice the industry average, proving his long-held belief that the more you overdeliver for your people, the more they overdeliver for your clients. Gurman began his career at the Pan Euro ad network Adlink Internet Media, where he launched the company’s performance division just six months after joining the organization. There, he honed his expertise in ad tech, analysis and optimization. He subsequently led the establishment of online ad network A&NY Media for publisher group Associated Northcliffe Media.

Articles from Gurman Hundal

Neil Jones

Digital Media Manager | Gaming, Sky Betting and Gaming

Articles from Neil Jones

Dean Weaving

Head of Display, Video & Social, Deliveroo

Articles from Dean Weaving

Clare Farrell

Co-Founder, Extinction Rebellion

Clare Farrell is an active citizen, devoting her creativity, her energy, and occasionally her personal liberty, to fight against climate collapse and the wider environmental crisis. As one of the cofounders of Extinction Rebellion she helps coordinate a mass movement of people using non-violent civil disobedience. Her work to date has included building and coordinating the creative team that delivered the name, identity, and messaging that the movement set out with in 2018, co-editing the bestselling book, This is Not a Drill, and now coordinating the UK media and messaging team. Clare has a background in the UK fashion industry, working across the high street, luxury and ethical sectors. She has been educating on fashion, ethics and sustainability for over a decade. Having started and managed several small sustainable brands she felt it was clear that there was no amount of green business capable of dealing with our state of crisis. The learnings from startup work however are invaluable to take to the making of a change movement.

Articles from Clare Farrell

Elaine Harman

Strategist, The Clima

Elaine Harman is a specialist skills practitioner, master facilitator, course designer, events organiser, emcee and professional public speaker and speaker coach with 16 years experience in skills facilitation across multiple industries. A successful entrepreneur well grounded in psychology neuroscience, marketing and training, Elaine has a passion for communication and empowers all levels of audiences with skills to and communication strategies. Originating from Johannesburg, South Africa, Elaine is a community builder, networker and dedicated climate activist with a flair for innovative messaging. A talented speech writer and accredited TEDx coach, she is committed to empowering current and future movers and shakers through a holistic approach. She recently joined The Clima as the trainings resident specialist and coordinator.

Articles from Elaine Harman

Nicolas Eliades

International Public Relations Coordinator, Extinction Rebellion

Nicolás has going on 20 years of national, international, political and organisational communications, as well journalism experience, spanning four continents. Brought up in a Colombian and Cypriot-South African household, multiculturalism is his way of life. Past employers includes the US Department of State, the EU’s European Commission, renown Colombian daily El Espectador, Africa’s biggest broadcaster, SABC, and George Soros’ Open Society Foundations. Following a Climate Leader training with Al Gore in 2018, Nicolás launched himself as climate activist, first with the Climate Reality Project followed by Extinction Rebellion. Co-founder of Spain's national chapter, he volunteered his skill and set-up its groundbreaking National Comms Commission, instrumental in pushing through the “Climate and Environmental Emergency" declaration. After Madrid's COP 26 (UN climate conference) Nicolás established and coordinated XR Global’s international PR circle. He is currently based in Spain where he and his business partner, Beverley Luckings, recently set-up the international and multi cultural boutique PR agency, TheClima.es, focusing on shifting narratives in and around the Climate and Ecological Emergency.

Articles from Nicolas Eliades

Rachid Ait Addi

VP Advertising, Teads

Rachid has over 15 years of experience in both International Media and Digital Marketing for the Fashion, Luxury and Beauty Industry. Rachid successfully developed luxury brand online advertising at the Financial Times where he also launched their lifestyle magazine How To Spend It iPad app and relaunched its eponymous website. Both the app and new site went to win several industry awards. He then moved to a Finnish start up, Kiosked, where he transformed brands and publishers visual contents (video and images) into viral storefronts. He has now been helping luxury, fashion, beauty and sportswear brands across the globe to connect with their audience across their marketing funnel with outcome guaranteed solution in premium and brand safe environments with Teads.

Articles from Rachid Ait Addi

Jessica Chapplow

Head of Digital Transformation, KR Mediacom UK

A finalist for Women in Tech’s Young Leader of the Year award (2019), Jessica specialises in Media Innovation, focusing on the role that cutting-edge technologies, ranging from Artificial Intelligence, Blockchain to Augmented Reality, and their impact on the CX. Throughout her career Jessica has advised MediaCom clients at a Global and local level, spanning a variety of industries: FMCG, Pharmaceutical and Luxury on embracing emerging technologies. Jessica holds a masters in Machine Learning and is a passionate advocate for ethical data use and reducing algorithmic bias to achieve responsible AI. She is the creator of Heartificial Intelligence.org, a platform designed to empower people to focus less on finding the perfect answer, and instead, to educate them to ask the right questions when it comes to AI ethics.

Articles from Jessica Chapplow

Anna Bravington

Digital & Community Engagement Manager, GAME

Anna is the Digital & Community Engagement Manager at GAME, her team looks after SEO, PPC, programmatic, affiliates, content, social and community. Anna has 22 years’ experience in digital and marketing, working in 20 sectors with over 60 brands. She has a passion for understanding consumer behaviour and providing value to the customer via community and engaging conversation.

Articles from Anna Bravington

Steven Scaffardi

Head of Events, Mediatel Events

Articles from Steven Scaffardi

Julian Tan

Head of Digital Business Initiatives and Esports, F1

Dr. Julian Tan, from Malaysia joined Formula 1® in 2017. He is responsible for leading Formula 1’s digital strategy, transformation & growth including F1’s global esports business, redefining how fans engage with the sport through digital and esports. Prior to this, Julian was a Senior Consultant at global management consulting firm, The Boston Consulting Group. Here he helped some of the world’s largest and most important organizations spearhead their commercial strategies and digital transformations. Julian holds first class bachelor’s and master’s degrees in mechanical engineering from the University of Oxford and a PhD in the micromechanics of carbon fibre laminates from the University of Cambridge.

Articles from Julian Tan

Reece Brown

Partnerships Manager, Entertainment, Twitter

Entertainment Partnerships Manager at Twitter, Reece currently leads Twitter’s Gaming content partnerships in the UK. His role sees him working closely with editorial publishers, creators as well as Esports leagues and teams to bring the best content to the passionate gaming community on Twitter. Throughout his career he’s worked for some of the biggest names in the media industry including Channel 4, Verizon Media and AOL.

Articles from Reece Brown

Antonia Bonello

Associate Creative Director, Buzzfeed

Articles from Antonia Bonello

Beatrice Lindvall

Director of Global Media and Digital, JACOBS DOUWE EGBERTS

Beatrice Lindvall is Global Media Director at Danone. She has 10+ years of experience of client side media including roles at Procter & Gamble, Heineken, Johnson & Johnson and most recently Danone. Beatrice joined Danone to strengthen the media function and drive their digital transformation. Prior to joining Danone Beatrice worked in the media strategy, planning and buying space for over ten years, where she has held various roles from being responsible for digital transformation, shaping an integrated communications planning approach as well as establishing completely new media organizations. From her background in both marketing and procurement, Beatrice has a passion for developing internal capabilities, driving transformation and seamlessly combining business needs with media strategy to deliver tangible business results. Beatrice holds MSc. in engineering and management of computer science. She is regularly an attendee as speaker and jury memeber at for instance Global Festival of Media and AdWeek.

Articles from Beatrice Lindvall

Jan Gooding

Executive Coach & Chair, Given

Jan Gooding is known to be one of the UK’s most experienced marketing leaders and is outspoken on a range of subjects from building global brands to inclusive leadership. She has enjoyed a successful marketing career during which time she has worked with blue chip corporates such as BT, British Gas, Diageo and Unilever and, most latterly, as the Group Brand Director at Aviva. In her final role at Aviva, as their first Global Inclusion Director, she was responsible for introducing the ground-breaking policy of equal parental leave. Jan now pursues a portfolio of interests as an executive coach, non-executive Chair of PAMCo and Given and is President of the Market Research Society. She is also an Ambassador and former Chair of Stonewall. She is regular columnist for Mediatel and an Honorary Fellow of the Market Research Society.

Articles from Jan Gooding

Aaron Goldman

Chief Marketing Officer, Mediaocean

Aaron Goldman is Chief Marketing Officer at Mediaocean, the modern system of record for omnichannel advertising. Processing $150 billion in annual ad spend, Mediaocean provides foundational software to connect brands, agencies, media, technology, and data. Goldman joined Mediaocean following its acquisition of 4C where he was CMO. Bridging closed ecosystems in TV, digital, social, and mobile, 4C built the Scope platform which helps marketers make multi-screen magic. Well-known in the industry for his freestyle flow and propensity to talk about himself in 3rd person, Goldman has been running the media rap game for almost 20 years. Prior to 4C, Goldman was CMO at Kenshoo, an enterprise marketing software company, for nearly 5 years. Of all his accomplishments, Goldman is most proud of turning Kenshoo into multiple parts of speech, with such taglines as Kenshoo Do It? I Kenshoo, Can You? And How Do You Kenshoo? Previously, Goldman founded Connectual, a marketing consulting and matchmaking firm. Before that, he was VP Marketing and Strategic Partnerships at Resolution, a digital marketing agency that makes it rain under the Omnicom umbrella. And in the early days, Goldman managed U.S. Midwest sales for MaxOnline, an ad network that was rolled up into IAC. He sold a lot of pop-ups. Goldman is also the author of Everything I Know about Marketing I Learned from Google (McGraw-Hill 2010). When he’s not busy Googling himself, Goldman is running around Chicago with his wife, Lisa, daughter, Eliara, and twins, Ethan and Mila.

Articles from Aaron Goldman

Pete Markey

Chief Marketing Officer, TSB Bank

Pete Markey is Chief Marketing Officer for TSB where he is responsible for brand, marketing, analytics, customer communications and digital sales. Pete has held senior leadership roles at Aviva, the Post Office, RSA and MORE TH>N with his early career at Onetel, the AA and British Gas. As well as running marketing, Pete is also the Executive Sponsor for the TSB LGBT+ Network. Pete has been awarded four prestigious Marketer of the Year awards and is a Fellow of the Marketing Society and the Chartered Institute of Marketing. In 2019, Pete was awarded the Diversity Ally award at the European Diversity Awards. Pete is a mentor for The Marketing Academy, OUTstanding and Solent University.

Articles from Pete Markey

Charlotte Frijns

CFO UK, GroupM

Charlotte oversees GroupM’s financial, commercial, business operations and people teams in the UK. Having joined GroupM in May 2018, Charlotte’s role sees her responsible for a wide range of functions within the business – from managing financial reporting and commercials, to our HR operations; with a large focus on D&I. Charlotte relocated to the UK from the Netherlands in 2005 and brings a wealth of experience from a range of senior finance and commercial roles within agencies such as Zenith, Publicis Media and Digitas.

Articles from Charlotte Frijns