World Without News
in partnership with Newsworks
Friday 16 October 2020
In late 2019 Newsworks began one of its biggest research projects to date, delving into the news ecosystem.
Core to their research was an enforced news blackout, depriving a group of news readers from consuming the news. The extensive study spanned both pre and post lock down periods and included semiotics, qualitative research in Bolton, Glasgow and London, a national quantitative survey, and a behavioural experiment.
What emerged throughout the “World Without News” study is that people become more anxious, less certain,and more unclear about the world around them. Why? Because news brands play an essential and increasingly important role in bringing people together, providing perspective and helping us, as individuals, to thrive.
Join us as we discuss the highlights of the research for first time and hear from our panel of experts discuss the key themes.
View on-demand here.