Mediatel Media Research Awards 2020
Celebrating the leaders of media research
Awards lunch: Wednesday 19 February 2020
The highly popular Mediatel Media Research Awards returned for a sixth year. A range of categories covered survey design, data science, analysis and communication, whilst an overall winner was awarded the much coveted Grand Prix.
These awards showcased innovation, effectiveness and business impact and were open to research and media agencies, media owners and industry bodies. Culminating in an awards lunch on Wednesday 19 February 2020, where we celebrated the very best that media research has to offer.
Best Custom Media Research Project - Trade Body Thinkbox - A Matter of Time: Understanding the short and long of TV ads
Best Custom Media Research Project - Media Owner - Bronze Channel 4 - Mirror on the Industry: How diverse and inclusive is TV advertising in 2019?
Best Custom Media Research Project - Media Owner - Silver UKTV and MTM - Predicting Consumer TV Journeys of the Future
Best Custom Media Research Project - Media Owner - Gold Reach Solutions and house51 - The Empathy Delusion
Best Custom Media Research Project - Agency MediaCom - Game Changers
Best International Media Research Project BBC World Service - Fake News and the Ordinary Citizen
Best Use of Data Sets BBC World Service - 426 million: The making of the BBC’s Global Audience Measure (GAM)
Excellence in Measuring Effectiveness of a Media Campaign OMD UK/Ipsos - Christmas planning, Then and Now
Outstanding Data Communication Magnetic - Pay Attention: Magazines’ Role in the Modern Media Mix
Media Agency of the Year Wavemaker
Media Owner/Trade Body of the Year Thinkbox
Research Rising Star Katherine Nicholls, Natives
Grand Prix BBC World Service - Fake News and the Ordinary Citizen
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