Future of Media Research
7th May, 2010
Sponsored by
This seminar considered how media research will look post recession. Everyone has sought more for less, what's the impact on scope and quality. Is the media industry simply getting the research it deserves?
Reports
Future of Media Research: People-focused metrics and new recruits hold the key
Future of Media Research: TouchPoints gets the "thumbs up"
Future of Media Research: BARB's next challenge is online viewing
Future of Media Research: UKOM arrives to clean up the last Wild West
Future of Media Research: NRS... would buyers really miss it?
Future of Media Research: People-focused metrics and new recruits hold the key
Chair
Torin Douglas, media correspondent, BBCPanellists
Laura Chaibi, director of research, Yahoo! Europe;Lynne Robinson, research director, IPA;
Stuart McDonald, head of insight, News International;
Richard Bedwell, consultant, Bedwell Media;
Justin Gibbons, managing partner, Work Research.
Venue
One Great George Street, London, SW1P 3AAPhotos
Seminar Gallery
