Monday, 3 November 2014Media Playground

Tickets only £250

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About the Event

MediaTel's annual conference - returns on November 3rd.

This lively, one day event of panel discussions, presentations and debates highlights current innovations, insights, ideas and challenges facing anyone involved in digital media. This time the two key themes are TRANSFORMATIVE and DISRUPTIVE.

To take a look at the previous Media Playground panel click here

Playground
Playground

1 Disruptive TV – Where next?

Themes

Panel debate, examining the future of the TV disruptors.

Topics will include:

  • The next generation of set top boxes - and what this will mean for advertisers and consumers - and how this fits alongside the "disruptors" such as Chromecast and Roku
  • Netflix, Amazon Fire and Blinkbox - where are these fitting into the business landscape - threats to established broadcasters or movie/DVD "killers ?"

Chair and Panellists

Torin Douglas
- Chair
Media Commentator
Nigel Walley
Managing Director, Decipher
Paul Scanlan
Cofounder, President, MobiTV, Inc.

2 VOD – Disrupting or transforming the TV Trading market ?

Themes

  • TV is going to be traded just like VOD... isn't it ?

3 The Data session - Show us what's new

Themes

Demos, case studies and debate.

  • How are we measuring the disruptive and transformative?

4 Innovation - The start-ups session

Themes

Four start-up businesses on stage followed by comments from an industry panel and an audience vote - "where would you invest your money?"

Chair and Panellists

The Bakery

5 Keynote speaker

Themes

Ashley Highfield headed the BBC's Future Media & Technology department eight years, which led to the launch of BBC iplayer. Today he is leading the reginal newspaper publisher, Johnston Press as CEO. He can tell us all plenty about the disruptive and the transformative.

Ashley will be interviewed by the former BBC media correspondent, Torin Douglas.

Chair and Panellists

Ashley Highfield
CEO, Johnston Press
Torin Douglas
- Chair
Media Commentator

6 The New Content World - Native, branded and social.

7 Mobile - Location, location, location

Themes

According to the Pew Institute, “74% of adult smartphone owners aged 18 + say they use their phone to get directions or other information based on their current location”.

As mobile marketing grows, location is set to become one of its most critical enablers.

Our panel will discuss the growth, dynamics and opportunities.

8 Pulling it all together

Themes

A panel featuring clients, agencies and media owners reflect on the challenges they face and the key themes of the day.

Chair and Panellists

Jason Wills
Marketing Director, Merlin
Tickets only £250

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Partners

Schedule

Monday 3rd November 2014

9am - 5pm

Venue

RBS, 250 Bishopsgate, London
EC2M 4AA

Nearest Public Transport: Liverpool Street (mainline services, Circle, Central, Metropolitan and Hammersmith & City)
Shoreditch High Street (Overground)

Click map to enlarge

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